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INDICUS CONSUMER SPECTRUM 1.0

Help marketers understand the essence of 33 Consumer Segments, which together represent the entire urban spectrum of India.


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Platform Windows XP, Windows
Language English
Author Indicus Analytics Pvt Ltd
License Shareware (Free to Try) Screenshot
Price USD $0.00
File Size 101 KB
Rating None
Date Added 12/17/2012

Help marketers understand the essence of 33 Consumer Segments, which together represent the entire urban spectrum of India. It highlights the key features which make each segment distinctive. The purpose of this work is to help marketers devise... more »





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